Bech de was organised by SKIPS – mba best colleges in ahmedabad– on March 18th. The pgdm students had to make an investment of Rs. 50 each and had to purchase any product of their choice and sell it in the market. The total of around 10,000 Rs was earned by the pgdm students in 3 and a half hours and the profit was distributed among them. The exercise was planned to imbibe entrepreneurship and sell skills among the pgdm students. It was also an attempt to familiarize them with the realities of the grassroot level.The pgdm students were inspired by their performance and were looking forward to replicating the same performance in the real life assignments. From innovative ideas to bulk-breaking simple trade, the SKIPS sales event had it all. The enthusiastic pgdm students of first year PGDM sold pencils, masala chhas, cold drinks, tea and provided services like Chhata services to provide relief from the scorching heat of Ahmedabad. The top mba colleges in gujarat student prepared a strategy regarding product selection, target group identification, and positioning for this event.
The winning team sold an assortment of products like pencils, chhas, chips, etc. to make a whopping sale of 2,820 in a time period of 3 and a half hours with only 350 Rs.The rules of the event were disclosed to them on the spot, and thus all the planning was spontaneous. The activity enhanced selling skills, teamwork, analytical skills and reinstated the dignity of labour.
